Iglisi Watch

Durres, Albania. Watch sales and repair. watch.al

Where this started

A family watch shop on Rruga Aleksander Goga. They repair watches, and they sell them. Both halves of that were invisible outside Durres, because there was no website at all.

So the starting number really is zero. Nothing to migrate, nothing to fix, no history in Google to inherit.

What we built

  • A shop and repair site in English, Italian and Albanian, with 88 watches on it and a page for every one.
  • The site looks after itself. Add a watch and the product pages, the shop list, the sitemap and every number written into the text all update together, in all three languages.
  • A system for the workbench and the counter: repair jobs, stock, the money kept in 5 separate lines, and a reference library that works with no signal in a back room.
  • A link between the two, so a watch sold over the counter stops being offered on the website about a minute later, without anyone touching a computer.
  • The logo: IGLISI and WATCH in serif capitals with a small gold diamond between them, drawn to read in white on the shop's dark header.

Where the shop shows up now

Search for watch repair in Durres, then for a watch shop in Durres, in English, Albanian or Italian. Then ask ChatGPT the same questions. We would rather you checked than took our word for it.

The competition here is directory listings and Facebook pages. The opening was there and nobody had taken it.

From nothing to 900 clicks a quarter.

Updated

  • 900clicks from Google
  • 82ktimes shown
  • 8.8average position
  • 1.1%click rate
Google Search Console for watch.al over 3 months. Clicks and impressions both start near zero in early June 2026 and climb through August.
Three months: 2 June to 30 August 2026. 900 clicks, 82k times shown, 1.1% click rate.
Google Search Console for watch.al over the last 28 days, showing clicks and impressions holding steady through August 2026.
The last 28 days on their own: 3 August to 30 August. 458 clicks, 33.7k times shown, average position 9.7. More than half the quarter's clicks landed in the final 4 weeks.

Taken August 2026. Rankings move, so it will look different when you check.

What the shop actually hears

The numbers above are search. These are the Google listing over the same shop, and they count what somebody did rather than what they were shown.

That is a call every 3 days, and 3 people a day asking their phone how to get to a shop they had not heard of in May.

  • 52calls from the listing
  • 461asked for directions
  • 554things people did on it

Taken 6 October 2026, counting from May. The last month is a part month, which is why the lines fall at the end, and it will read differently when you look.

Is your business in the answer?

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